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Purple: the bold luxury trend for the colder season

Woman in purple coat, scarf, and beret walking on a city street with autumn leaves on the ground.
In this article
  1. Purple is the season’s bold new shade
  2. Purple clothing and accessories for autumn and winter
  3. Purple styling options

Purple is the season’s bold new shade

Strong, luxurious and anything but understated, purple - from regal hues to aubergine - is one of the key trends for the approaching colder season. From clothing to accessories, these are the pieces set to win over everyday fashion.

Muted colours are making way for richer, more provocative shades with a luxurious edge. Purple is, of course, the colour in question: it appeared on catwalks including Loewe’s and Tory Burch’s, and is now making its case for a place in day-to-day wardrobes.

Purple clothing and accessories for autumn and winter

Cosy knitwear, along with lighter, floaty styles, waistcoats and blazers, trousers, dresses and, naturally, accessories such as bags and sunglasses are arriving in this shade, which is back to claim its space.

While fashion trends allow for purple to be worn from head to toe this autumn and winter, it can equally be paired with red, camel and, naturally, ever-reliable black.

Purple styling options

Take a look at some options:

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Harriet Whitcombe

Harriet Whitcombe is a UK-based haircare writer and trichology-informed beauty specialist with expertise in scalp health, textured hair routines and professional salon treatments. She writes for 284hair.co about effective haircare ingredients, styling techniques and practical ways to maintain healthy, confident-looking hair.

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